By Gavin Duvall
In Advertising Tech, Amazon, california, Canada, cookie consent notices, cookie fatigue, cookies, data protection, data protection law, data security, do not track, Elizabeth Denham, Europe, european union, France, G7, General Data Protection Regulation, Germany, google, ireland, Italy, Japan, noyb, Oliver Dowden, online privacy, online tracking, Privacy, TC, tracking, UK government, United Kingdom, United States, web tracking
Posted After years of inaction against adtech, UK’s ICO calls for browser-level controls to fix ‘cookie fatigue’
In the latest quasi-throwback toward ‘do not track‘, the UK’s data protection chief has come out in favor of a browser- and/or device-level setting to allow Internet users to set “lasting” cookie [...]